Located in California, Palo Alto is a city in the San Francisco Bay Area. Over the last few decades, it has become famous for being a hub for all things Silicon Valley. Some of the biggest technology companies in the world are based there, including but not limited to HP, Skype, and SAP Labs, just to name a few. Apple, Google, Facebook, and Paypal also have deep connections to the area.
Naturally, attracting and retaining top talent is of paramount importance to all of these companies, and employee benefits are a big part of how they do it. But what is a benefits broker, do they need one and what advantages does such a move bring to the table? Thankfully, the answers to those questions are straightforward.
Naturally, attracting and retaining top talent is of paramount importance to all of these companies, and employee benefits are a big part of how they do it. But what is a benefits broker, do they need one and what advantages does such a move bring to the table? Thankfully, the answers to those questions are straightforward.
Located in California, Palo Alto is a city in the San Francisco Bay Area. Over the last few decades, it has become famous for being a hub for all things Silicon Valley. Some of the biggest technology companies in the world are based there, including but not limited to HP, Skype, and SAP Labs, just to name a few. Apple, Google, Facebook, and Paypal also have deep connections to the area.
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In this particular context, there is no real difference between a benefits broker, a consultant, or an advisor. They all perform pretty much the same function for clients and, because of that, the terms are typically used interchangeably.
Brokers, consultants, and advisors will sit down with leaders from an organization to come up with a benefits strategy that serves all employees in a meaningful way. This will be a driving force for not only getting the attention of top-tier candidates for ideal positions but also for keeping them happy so that they don't think about other employment opportunities, too.
Because of that, the major advantage of a benefits broker has to do with the experience they bring to the table.
You're an expert at running your business - you're not necessarily an expert at putting together a unique benefits package that will appeal to your workforce. Things like insurance are inherently complicated and getting it right can take a tremendous amount of time and effort.
Not only can a benefits broker in Palo Alto help streamline this entire process and get to the result you need faster and more effectively than ever.
Typically, one of the major signs that you should shop for a new broker has to do with what you're experiencing with your current one. If your existing broker is trying to cram your business into a "one size fits all" box and isn't offering you personalized service, or if they're not taking the time to understand the needs of your specific workforce, they're not helping nearly as much as you need them to.
At AEIS, we've always seen ourselves as more than just traditional benefits advisors. We want to be a legitimate partner in the most literal sense - one that wants to see your workforce and your organization succeed every bit as much as you do. More than anything, we'll take the time to learn what your goals are and why they're so important, all so that we can make them a reality as soon as possible.
To learn more about what a Palo Alto benefits broker can do for you, or to get answers to additional questions that you might have,
please contact AEIS today.
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